Brand and corporate ID

Whether your organisation requires an identity refresh or an entire brand makeover, we have the expertise to apply an impactful brand philosophy that ensures consistency throughout every aspect of your marketing and communications activity.

A strong brand can pivot on multiple components including the logo, imagery, colour palettes, tone-of-voice and much, much more. At Crayfish we strive to support you via a diligent response to your specific needs and constraints, analysing your brand at each relevant touchpoint and determining the best way forward. The culmination of in-house design awareness and technical ability means that you will gain access to a seamless resource of expertise that can:

  • Design and develop brand resource elements including logos, icons, colour palettes
  • Produce stationery, brochures, leaflets, signage, banner stands etc.
  • Rollout brand enhancements to online materials, email templates and social accounts
  • Define brand guideline documents to align a company-wide philosophy and maintain a consistency of brand
  • Create resource toolkits and templates designed at making internal comms and marketing material output more proficient
  • Enable media platform integration to automate increased exposure and search engine optimisation.